It used to be that badminton was a lightly-regarded sport,
more fit for leisure than for competition. Only a few athletes—mostly from
Asian countries—ruled the sport. It was
first featured as a demonstration sport in the 1972 Munich Olympics, but it took 20 years for it to be included as an official medal-worthy
sport—at the 1992 Barcelona Olympics.
In a sport dominated by Indonesians, Malaysians, Koreans and Chinese, a Filipino-American
of Kapampangan lineage, led the U.S.
Olympic Badminton team, in their quest for a podium finish for America. All
eyes were on Erika Ann Kennedy Von Heiland, the 27 year-old shuttler who
beat all odds to qualify for the Barcelona
Olympics.
For a gruelling 18 months, she made the rounds of
qualifying competitions around the world to secure a berth in the U.S. team,
paying part of the tour expenses, taking out loans to finance her trip and even
putting her college scholarship on the line. But, after a year and a half of
competing, Von Heiland was stunned to
learn that she had made it as the highest-ranked American badminton player for
the Olympics.
The Pamintuan-Sandico union produced 5 children; the eldest daughter, Maria de la Paz Eugenia (or simply, Paz) went on to marry Leopoldo Faustino who died young. Paz married
a second time to an Honolulu journalist, Frank
A. Von Heiland, and they would have a daughter, Bunny, and a son Ted—Erika’s father.
Ted graduated
from Ateneo, and spent part of his married
years in Angeles City, and in Manila, where his kids Frank (Chip), Debra (Babsie) , Erika and Trinity, grew up in an extended Kapampangan household and went
to school at the Colegio de San Agustin
in Makati. But in 1985, he would
eventually move his family to Anaheim,
California where his children completed
their education and later, pursued their
own careers: Chip and Babsie joined the military, while Erika stayed in college to take up
Criminal Justice at Arizona State University on a
badminton sport scholarship.
Erika had been fascinated with racquet sports in her
younger years, taking up tennis at age 17. But when she learned that she could propel
a shuttlecock up to 200 miles per hour, she felt the rush and shifted to badminton,
considered as the fastest sport in the world. It is amusing to know that she
once got hit in the right eye with a shuttlecock and couldn't see for a week.
Eventually,
she became so highly- skilled at the sport that in 1989, she was chosen to
represent the U.S. at the 6th
International Badminton Federation
World Championships held in Jakarta,
Indonesia (she would make the team as well, in 1991 and 1993). The next
year, in 1990, Von Heiland made it as a member of the US Uber Cup Team, qualifying again in 1992, and 1996.
But it had always been the Olympics that she aspired for, a dream that was fulfilled in 1992.
At the inaugural badminton games, Von
Heiland competed in the Women’s Singles but her heroic efforts were
thwarted by Canadian champion Denyse
Julien in the first round. She ranked 33rd overall in a field
that was ruled by Asians and topped by Indonesian Susi Susanti. Still, it was a good experience for Von Heiland , and vowed to come back
stronger for the 1996 Atlanta Olympics.
In between Olympics,
she trained relentlessly, and in 1995, she represented the United States at the
Pan American Games in Mar de Plata, Argentina. Von Heiland was fielded in the women’s
badminton doubles (with partner Linda
French) and this time, she came home with a hard-earned Bronze Medal. She and
Linda even fared better at the 1995 Bermuda International Open.,
winning runner-up honors in women’s doubles.
The rewards of joining these high-level international badminton
tournaments were finally realized when, on 8 April 1996, the United States Badminton Association announced Erika
Von Heiland’s nomination to the U.S.
Olympic Committee for inclusion on the 1996
U.S. Olympic Badminton Team., along with Kevin Han and doubles partner, Linda
French.
At this news, Von
Heiland gushed, "Competing in my
first Olympics in 1992 was awesome, but going to my second Olympics on
home-soil is beyond words.” The 30 year old veteran then added, "This will be a great way to end my
career."
Von Heiland marched
proudly as part of Team America, during
the opening of the 1996 Atlanta Olympics
at the Centennial Olympic Park. When
the badminton games got going, she valiantly gave her best to ward off her Taipei
opponent Jeng Shwu-Zen, in the Women’s Singles, but got eliminated in
the first round with a score of 2–11, 6–11. Von Heiland ranked last in a field of 33 female shuttlers. In the Women’s Doubles where she and Linda French were ranked 38th
best in the world, they did slightly better, finishing in 17th place in a field
of 19.
When the Atlanta Summer Games drew to a close, so did the sensational badminton career of Von Heiland. Hounded by multiple knee surgeries, she knew it was time to hang up the racquet. At 30, she was ready to enjoy her married life while hoping to begin a professional career.
She didn’t have to look far—right in Atlanta, she was offered a sales job by the Coca Cola Enterprises and rose to become the Amusement and Recreation Business Development Manager for 4 years. She tried other companies but returned to the Coca Cola Company as a Senior National Account Executive. After 7 years, she was named as Director of Community Marketing beginning in 2011 to the present.
When the Atlanta Summer Games drew to a close, so did the sensational badminton career of Von Heiland. Hounded by multiple knee surgeries, she knew it was time to hang up the racquet. At 30, she was ready to enjoy her married life while hoping to begin a professional career.
She didn’t have to look far—right in Atlanta, she was offered a sales job by the Coca Cola Enterprises and rose to become the Amusement and Recreation Business Development Manager for 4 years. She tried other companies but returned to the Coca Cola Company as a Senior National Account Executive. After 7 years, she was named as Director of Community Marketing beginning in 2011 to the present.
It’s been a long journey for this Angeleña—who, despite her prominent background chose to do things
the old-fashioned way: working her way to the top through sheer hard work.
perseverance and dedication,. At her prime, she was named as one of the best 100
women badminton players of the world. Erika
Von Heiland was also blessed with the unique experience of living her Olympic dream not once, and now, as a
successful corporate executive, she is truly on top of her game.
SOURCES:
Erika Von Heiland:
Badminton at the 1992 Summer Olympics: https://en.wikipedia.org/wiki/Badminton_at_the_1992_Summer_Olympics
From Badminton to Coca Cola: 5 Questions With Two-Time
Olympian Erika Von Heiland Strader: https://www.coca-colacompany.com/stories/true-passion-to-win-5-questions-with-two-time-olympian-erika-von-heiland-strader
For One Woman, the USO's Coca-Cola Connection Seems Fated,
https://www.uso.org/stories/156-for-one-woman-the-uso-s-coca-cola-connection-seems-fated
HAN, FRENCH, AND VON HEILAND NOMINATED TO REPRESENT U.S.
BADMINTON AT THE 1996 ATLANTA OLYMPIC GAMES. http://www.worldbadminton.com/usba.local/releases/960408.txt
PAZ: A 20th Century Chronicle by Ma.Paz Eugenia Pamintuan y Sandico vda. de Faustino y vda. de Von Heiland,1998
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